The Potato Chip (Crisp) Perspective

From The Economist (November 24th-30th, 2012, “Naming names,” p.16), on putting the more than $6 billion spent on the 2012 election into perspective:

 …when you consider that Americans were electing on November 6th not just the president but 435 congressmen and 33 senators in a vast country of 330m people, where electioneering is primarily conducted by paid television advertisements, the figure may not seem quite so high. Americans spend more than that every year in potato crisps.

Which might also help explain our problem with obesity.


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  • 1/29/2013 11:23 AM Joanne wrote:
    As Americans, we do take our food seriously! But still that's a record amount of money to spend on an election. And it may be one way for the wealthy to redistribute their wealth among the working stiffs in advertising, public relations and media. (The political consultants, though, have enough money.)
    Reply to this

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